IFPI releases Engaging with Music 2022 Report

Ifpi Sverige — Thu, 17 Nov 2022 12:23:35 +0000

Highlights of the 2022 report include:

Average weekly time listening to music grows to 20.1 hours. Music fans are listening to more music today than ever before, spending on average 1 hours listening to music weekly (up from 18.4 hours in 2021). That’s the equivalent of listening to an additional 34 3-minute songs per week in 2022.

Music is integral to people’s mental and physical wellbeing – Music continues to play a vital role supporting both mental health and physical activity. 69% of people say music is important to their mental health and 69% say that music is important when they exercise.

There are more ways than ever for people to engage with music today – More than three-quarters of those surveyed enjoy music in multiple formats. On average, people across the globe use more than six different methods to engage with music – ranging from video and audio streaming to terrestrial radio, television, film, gaming, creating short-form videos and much more.

Music is central to people’s engagement with short form video apps – 63% of all time spent on short-form video apps are on videos where music plays a central role.

People listen to diverse range of music genres – Alongside popular genres such as Hip-Hop, Rock and Pop, more than 500 different genres were identified by at least one respondent – including Sertanejo, Samba, Disco-Polo and Dangdut – contributing to a rich mixture of local and global music available to music fans across the globe.

Music remains key reason listeners tune into radio – The enduring popularity of radio continues, with 73% of respondents saying that they listen to radio primarily for music.

Unauthorised access to unlicensed music remains threat to music ecosystems – Almost one in three respondents (30%) used unauthorised or unlicensed methods to listen to or download music.

Frances Moore, IFPI Chief Executive, said: “This year’s Engaging with Music report paints a fascinating picture of how fans around the globe listen and engage with music today. It shows the results of record companies’ partnership with artists and their work to harness new technologies to connect fans with their favourite tracks in even more ways.

“We continue our work to ensure that those seeking to profit from unlicensed and unauthorised music can’t threaten the vibrancy of a music ecosystem that is essential to artists and fans. Engaging with Music 2022 serves as a healthy and celebratory reminder of the true global importance and value of music and the need to protect and support it.”

Download the full report here

Highlights infographic available for download here

For further information please contact:

Email: press@ifpi.org

Tel. +44 (0)20 7878 7979

Notes to editors:

The report also contains dedicated country reports that offer a deeper look at the way people are engaging with music in China, India, Indonesia and Nigeria.

About IFPI

IFPI is the voice of the recording industry worldwide, representing over 8,000 record company members across the globe. We work to promote the value of recorded music, campaign for the rights of record producers and expand the commercial uses of recorded music around the world.

Methodology

Data is based on fieldwork conducted in June and July 2022 across 22 countries and gathered the views of over 44,000 respondents aged between 16-64. Panels were nationally representative in each country.

Pressmeddelande: Svensk musikbransch går samman i unika storsatsningen YOU+ MUSIC för att ge unga människor en väg in i musiken

Ifpi Sverige — Thu, 10 Nov 2022 12:21:28 +0000

– Vi har länge efterlyst en svensk motsvarighet till BBC Introducing Live där unga talanger kan bli sajnade eller få jobb genom att visa sina färdigheter, säger Johan Seidefors, nordisk innehållschef på Spotify.

För att minska tröskeln för den som är intresserad av en karriär inom musiken presenterar nu den svenska musikbranschen tillsammans med Grammis och Fryshuset satsningen YOU+ MUSIC – den enda stora och riktigt breda musikmässan i Sverige. Den 2–3 december samlas landets ledande skivbolag, bokningsbolag, managements, musikorganisationer, streamingtjänster, utbildningar samt etablerade artister, musiker och producenter på Fryshuset i Stockholm för att unga människor ska kunna ställa frågor, få vägledning och själva testa sina färdigheter. Det tar sig uttryck i form av workshops, panelsamtal, seminarier och möjligheter till personliga möten. Det blir också showcase-spelningar där artisten direkt efteråt kan få professionell feedback.

– Fryshuset jobbar ständigt med att skapa förutsättningar för att alla unga ska ha samma möjligheter att hitta sin passion och förverkliga sina drömmar, säger Anja Frey, chef på Fryshuset i Stockholm. Genom att bjuda in musikbranschen till de ungas hemmaplan möjliggör vi för fler unga att hitta sin väg framåt och ta steget vidare i sin musikpassion. Att vi kan fungera som en brygga mot viktiga aktörer inom musikindustrin, som i sin tur kan öppna dörrar och sänka trösklar som skapar hopp och framtidstro hos unga, känns fantastiskt. Vi är så glada att göra det här tillsammans – ett långsiktigt engagemang från alla för en mer inkluderande musikbransch.

Av alla talanger som gör sig hörda kommer A&R-representanter från musikförlagen välja ut 8–12 ungdomar som får medverka vid ett av musikförlagen arrangerat musikcamp.Den som vill fördjupa sig inom musikmanagement och branschkunskap ges möjlighet att söka till diplomutbildningen YOU+ MMA som hålls på Fryshuset från januari till november nästa år.Deltagare kan också ansöka om en traineeplats hos Live Nation, som är partner till initiativet.

– Att utveckla och säkra återväxten bland unga samt öka mångfalden av talang, erfarenheter och perspektiv till vår industri är centralt för oss som en ledande aktör, säger Mattias Behrer, vd för Live Nation Sverige.

YOU+ MUSIC öppnar dörrar för ungdomar oavsett bakgrund, med en gemensam förhoppning om att vi kan bygga långsiktigt tillsammans. Samtidigt med YOU+ MUSIC i Stockholm arrangeras mindre evenemang på samma tema på Fryshuset i Göteborg och Fryshuset i Malmö, och tanken är att YOU+ MUSIC ska pågå löpande under året och knoppas av i flera mindre projekt.

– Det är viktigt för oss att inspirera nya röster och kunna erbjuda unga en plattform för att vara med och driva utvecklingen av musik, säger Johan Seidefors, nordisk innehållschef på Spotify. Det här är ett viktigt samarbete där vi hoppas kunna erbjuda engagerande och inspirerande samtal från låtskrivare, artister, producenter och managers.

Medverkar på YOU+ MUSIC Grammis/Fryshuset:
Live Nation
Luger
Mastercard
MMF
Reason Studios
Sony Music
Sony Music Publishing
Spotify
Stim
Universal Music
Universal Music Publishing Group
Warner Chappell Music
Warner Music Sweden

Presskontakt:
Ebba Lindqvist PR
brev@ebbalindqvist.se
070-480 33 00

2022 – Ifpi Sverige

IFPI releases Engaging with Music 2022 Report

Pressmeddelande: Svensk musikbransch går samman i unika storsatsningen YOU+ MUSIC för att ge unga människor en väg in i musiken